AIO Copilot

Paying for clicks you already rank for?

A Google Ads search terms export and a Search Console export. The tool joins them search by search and shows where the account buys clicks on searches the site already earns organically, with the organic position beside the spend. It is a list of tests to run, not a saving to claim.

Below: this tool, already run on a sample export.

The same law firm's search terms beside its Search Console queries for the same four weeks. Some of the ad money buys searches it already ranks near the top for.

Google Ads search terms report

Search Console export, same dates

The exports it reads.

Exports you download yourself. The tool reads them in this page and sends nothing anywhere. The method is on How we measure, and our guide to bidding on keywords you rank for walks through it.

  • Search terms report

    Google Ads, Campaigns, Insights and reports, Search terms, Download, CSV.

  • Search Console export

    Search Console, Performance, the same date range, Export, Download CSV. The zip or Queries.csv.

AIO Copilot runs this every week, on every site.

No exports to download: the app connects to the accounts and runs this on every move. Want it done once instead? Send the exports with the Google Ads waste audit and the written report arrives within 8 hours.

Get startedOr order the Google Ads waste audit, $79
harbourfinch-demo.com

$5,571 of the $21,727 this account spent bought searches that converted nothing.

Spent, 90 days

$21.7K

$13,636 bought a conversion

Converted nothing

$5,571

Traced campaign to keyword to result

Settings that leak

$1,853/mo

At least, from three settings, none counted twice

  • Ads run at hours that never convert: $1,853 a month.
  • Search Partners sites take $979 a month.
  • People outside the service area cost $723 a month.
  • $6,359 a month goes on 11 searches the pages could win. A test to run, not a saving to claim.